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How to Create a Product from What You Love To Do

Ever wonder how to turn your service or talent into a product-driven powerhouse? Maybe you’ve mastered your craft, built a thriving service business, and now you’re itching to reach more people without the constant time-for-money hustle. You’re not alone.

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Many entrepreneurs find themselves wanting to take their expertise and transform it into scalable products that generate revenue without so much lift.

Here’s how to turn your service business into a product machine that works for you ...


Do a Business Checkup

Before you start thinking about products, it’s crucial to take a good, hard look at your current business model. What role do you play in your business today? Are you the face, the talent, the operator, or maybe all three? Get real about your strengths, weaknesses, and the gaps that are keeping your business from scaling.


Start by asking yourself these questions:

  • Which parts of the business absolutely depends on me, and which parts can run without my direct involvement?

  • What are my strongest skills, and where do I need help?

  • If I could automate or simplify any part of my business, what would it be?

By identifying which areas of your business are most dependent on you, you’ll gain clarity on where you need to start building systems, processes, and — eventually — products. The goal is to pinpoint which pieces of your expertise can be packaged up into a product that customers can benefit from without your direct involvement.


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